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Google used its monopoly power to artificially raise ad prices for years. That could cost it $100 billion or more.
Google CEO Sundar Pichai
Justin Sullivan/Getty
Advertisers could hit Google with a class-action lawsuit, a top analyst has warned.
A judge ruled Google broke antitrust law and artificially inflated ad prices.
Google could face more than $100 billion damage claims from advertisers, analyst estimated.
Google used its illegal monopoly to artificially raise ad prices for years. That could end up costing the tech giant more than $100 billion, according to a top analyst.