Leaked Amazon documents reveal 9 top factors customers consider before buying AI models and services

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• Amazon's internal guidelines help AWS salespeople address questions about AI rivals such as OpenAI.
• The guidelines highlight nine factors customers consider when buying generative-AI models.
• AWS wants to focus on cloud infrastructure and AI foundation models, not AI chatbots.

Amazon's internal sales guidelines give talking points for dispelling hype around OpenAI and answering customer questions about Microsoft's and Google's competing AI products.