Disney to go after password sharing 'in earnest,' CEO warns

(NEXSTAR) — Still sharing a Disney+ or Hulu login with someone else? That may be short-lived, as Disney plans to crack down on password sharing "in earnest" next month.

This isn't exactly a surprise move by Disney.

The company announced late last summer that it planned to crack down on password sharing coming into 2024. At the time, coming off a second consecutive quarter of subscriber drop-off for Disney+, CEO Bob Iger called it a move to "drive monetization."

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