Taco Bell is giving customers exactly what they want right now: cheap fast-food
Taco Bell seems to be winning the fast food wars right now.
Anneta Konstantinides/Business Insider
- Taco Bell is one of the rare bright spots in the fast food industry right now.
- The Yum! Brands-owned chain has been doubling down on value, and it's paying off.
- Chains are trying to lure diners back in after high fast-food prices have turned many away.
Taco Bell has been going all in on value, and it's paying off.
The taco chain, which is owned by Yum!
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