Up to 94% of customers say that a negative review or social media comment has convinced them to avoid a company, according to an InMoment study.
But it’s actually much worse than that today.
Negative reviews only used to impact the person finding them. With AI taking over more and more platforms being used, all content on the web is now fair game to be used as a training source for generative AI responses.
In this article, you will learn: