‘You also owe me 17 cents’: Woman catches Tropicana quietly making its apple juice containers smaller. They’re the same price

Shrinkflation is when a product shrinks while the price remains the same, or even gets more expensive. Shoppers have accused many brands of shrinkflation. For example, Costco was recently accused of putting only four Dove deodorant sticks in a multi-pack. There used to be five, the shopper claimed. Meanwhile, Target was recently accused of taking five slices of bacon away from its microwavable bacon pack. Tropicana's apple juice containers may be the latest victim of shrinkflation.

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