‘They want me to shop in the dark while sweating?’: Expert says Target is ditching A/C and dimming the lights to save money

A college professor and small business advisor who is also familiar with Target as a shopper believes he's learned how the big box chain is paying for savings promised a few weeks ago. He thinks it's coming at yours and especially the workers' expense, by cutting use of lights and air conditioning to create a warmer, darker Target.

The observation comes from Dr. TJ Zito, one half of a team billing itself as Business Doctors (@businessdoctorsmedia). Since going up with the video on June 3, it's garnered more than 100,000 likes.