Walmart promotes Pride merchandise as Target scales back following backlash

Walmart promoted its new Pride apparel on social media ahead of Pride month on Saturday, writing on Instagram, "Not just a slogan. #PrideAlways is a reminder to lead with love.​"

The company’s promotion comes just weeks after Target said its Pride collection would only be available in "select stores" following a major backlash by conservatives last year. 

Target has had June Pride Month displays with rainbow and LGBTQ+ messaging for years, but the addition of products such as female-style...