Retailers report 4% growth in sales in April 2024

Retail sales in April 2024 increased by 4% compared to April 2023, according to a survey by the Retailers Association of India. However, the retail sector is not experiencing double-digit growth, as customers are cautious on non-essential items and splurging on capital purchases. Sales across regions showed growth, with QSR, food & grocery, and jewellery categories experiencing significant growth.