Nobody’s Buying Camila Cabello’s Rebrand

One week, the internet loathes Camila Cabello. The next, she’s It Girl of the Year. No one can decide if Cabello is cool or drool—although Cabello herself is dedicated to this edgier hyperpop reinvention heading into her upcoming fourth studio album C,XOXO, set to release June 28.

The first change was the hair. Cabello, who had sported a brunette look for her entire career thus far, unveiled her new blonde ’do in February...