‘What’s wrong with Acura?’: Expert says no one is buying Acuras anymore. He has a few theories why

Acura has had a tough year. Carscoops reports that in the first four months of 2024, its sales fell by 12.5% from 2023, selling only 40,917 models. In April, the sales were 20.7% lower than in 2023.

Surprisingly, Acura isn't selling outdated styles or poor craftsmanship. According to Motortrend.com, the carmaker introduced the ZDX, its first all-electric model, and updated the RDX in its 2024 rollout. The only model that's done well is the RDX, with a total of 13,576 units sold this year.