Peloton used to make so much money. Back at the end of 2020, the company made more than $1 billion in a single quarter just from selling its fitness equipment and subscriptions. Since then, pandemic stimulus checks have come and gone, inflation has made everything more expensive and smaller, and Peloton has gone through one misfortune after another, dropping two CEOs, issuing recalls, and even becoming directly associated with the death of a strangely beloved Sex and the City character.