At least for now, Brenda Frese is embracing artificial intelligence.
The Maryland women’s basketball coach has been the centerpiece of several AI-generated video clips in which she is dancing or walking onto the stage at an outdoor concert when the program has landed a transfer from the portal or is close to making an announcement. Frese credited Joe Glowacki, the team’s video director, and Jessica Imhof, director of scouting and assistant coach, with hatching the idea and her twin sons Markus and Tyler with offering suggestions.