Consumers Want Friction-Free Shopping on Connected Devices

In a recent edition of PYMNTS Intelligence’s ongoing How We Will Pay Report, “Multitasking Consumers Want to Shop — and Work — at the Same Time,” we examined how the ubiquity of connected devices and apps has altered how U.S. consumers spend their time. 

The report, based on surveys with more than 4,600 U.S. consumers, also offered insights into the growing role connected devices play in the average shopping experience. 

For instance, we learned that 74% of consumers use their connected devices while shopping...