Click-and-Mortar™ Shopping Expands by 49% In Brazil

Half of Brazilian consumers are adopting Click-and-Mortar shopping strategies, and the country trails only Saudi Arabia in the Click-and-Mortar transformation. The approach blends online and in-store shopping experiences through digital features and has rapidly gained traction worldwide. Brazil’s merchants have the opportunity to emerge as a leading market in feature adoption.

Highlighting the importance of Click-and-Mortar shopping trends is the widespread use of digital features across different income levels in Brazil.