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15 questions with Under Armour’s new CEO, who knows the brand is too bro-tastic

Under Armour has always boasted a strange masculinity. Its new CEO, Stephanie Linnartz, discusses the role of design to turn around the brand.

$7.58. That was Under Armour’s closing stock price the day I met with Stephanie Linnartz, the company’s new CEO. A 25-year veteran of Marriott, Linnartz stepped into the role at the end of February of this year. She became the company’s third CEO appointed in four years. It is perhaps a surprisingly unenviable role, as she’s tasked with turning...

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