These student athletes' are worth $1 million or more — thanks to partnerships with brands like Mercedes Benz, Target, and Puma

Bronny James has yet to enter the NCAA, but he's already doing brand deals with PlayStation, Beats By Dre, and more.

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• In 2021, the NCAA ruled that college athletes would be able to monetize their name, image, and likeness.
• The On3 NIL Valuation is an index that keeps track of student athletes' projected annual value.
• Based on data from On3, Insider compiled a list of young athletes whose NIL is worth at least $1 million.

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