Oh no, Intel is moving customer support to AI

If your Intel processor requires a warranty return or support, the first “person” you’ll probably be dealing with at Intel will be an AI.

Intel is rolling out “Ask Intel,” an addition to its Intel support site, that runs on Microsoft Copilot rather than on human intervention. Ask Intel will appear as part of support.intel.com, Intel sales executive Boji Tony announced on a LinkedIn post last week. Tony is the vice president and general manager of Intel sales enablement and support.

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